Everything assembled overnight to take StatusOwl to its first paying customers. For Chris's review — nothing here is public.
unlisted preview · noindex · no metrics are claimsLogo concepts, full palette, type system, components, voice. The polished, premium identity. (Open this one first.)
02 — markdownPositioning, ICP, pricing + Founding Owl promo, channels, 14-day calendar, first-10 playbook, metrics.
03 — markdown4 video scripts + 9:16 & 16:9 storyboards, plus 3 static concepts. Built around the truth-gap wedge.
Honesty guardrails held throughout: no fabricated customers, MRR, or testimonials; placeholders used where real numbers don't exist yet. No outbound sent, no Product Hunt post, no production DB writes.